The AI Search Blog
Research-backed guides to getting found in ChatGPT, Perplexity, and Google AI Overviews.
E-E-A-T for AI Search: Why Author Bios Now Decide Who Gets Cited
96% of content in AI Overviews comes from sources with verified E-E-A-T signals. Here's how author credentials became a practical GEO factor.
AI Search TrendsAgentic Commerce Is Coming for B2B Procurement — Is Your Product Data Ready?
90% of B2B buying is projected to be AI-agent-intermediated by 2028. Here's what that means for B2B vendors and how to prepare your product data.
GEO MeasurementDark Traffic: 70% of Your AI Referrals Are Hiding in "Direct" Traffic
Most AI-driven visits arrive with no referrer at all, misclassified as direct traffic. Here's how to actually see the AI traffic GA4 is hiding from you.
Technical GEO41% of B2B Sites Are Still Blocking the AI Crawlers They Want to Cite Them
GPTBot is the single most-blocked AI crawler in robots.txt files, often by accident. Here's the current data and the right setup for B2B GEO.
Technical GEODo You Need an llms.txt File? What B2B Companies Should Actually Know
llms.txt sits on fewer than 1 in 10 scanned sites, and Google has said it won't use it. Here's what the file actually does, and who it genuinely helps.